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Oct 13 2021

Professional Content Strategist and Social Media Writer

Ball State University Muncie, Indiana, United States

The Content Strategist and Social Media Writer is a creative writer and problem-solver who owns Ball State University’s brand story for all channels, including content creation for social media and web copy writing for all of our division’s clients. The Content Strategist and Social Media Writer will work closely and collaboratively with the division’s social media strategist, senior content strategist and senior digital strategist to execute the needs of clients, as well as promoting our University to media, through social media and on Ball State’s website.

At Ball State University, Inclusiveness and freedom of expression are a part of our enduring values and inform all of our efforts. We encourage applicants to familiarize themselves with our Inclusive Excellence Plan to learn more about our commitment and to identify how you might contribute to these efforts.

Minimum Qualifications: Bachelor’s degree in English, Public Relations, Communications or other related field from an accredited institution. At least three years of writing for a corporation, agency or college/university. In addition to, at least one year of professional experience writing social media content for a corporation, agency, or college/university. Excellent creative writing skills, demonstrated skill in writing compelling ad copy, demonstrated editing skills, proven experience working in a fast-paced environment, detail-oriented.

Candidates for searches must have current authorization to be employed in the U.S. without employer sponsorship.

Preferred Qualifications: Demonstrated knowledge of media relations, pitching stories, content
development and copy editing; project management experience: managing multiple projects
simultaneously; working effectively and efficiently with individuals and teams within a diverse environment; and using tools such as WorkFront. Experience researching and collecting information, including interviewing
skills, web research skills, and other intelligence gathering techniques; demonstrated knowledge of strategic content, communication and marketing principles; experience using analytical skills in transforming business insights into strategic planning; experience using content curation skills, transforming content across platforms to meet different audience needs; ability to visualize the best way to present content; evidence of effective written and verbal communication skills; experience using client relationship skills, being self-directed and taking initiatives to completion; experience using creative and critical thinking skills, goal setting and attention to detail; demonstrated knowledge of web content best practices; experience using Microsoft office.

Apply online at: Include the following documents with your application: resume and cover letter addressed to Greg Fallon. The option to upload transcripts is available. Original, official transcripts showing the highest related degree earned is required at the time of hire (even if obtained at BSU). Degree verification will be conducted.

Review of applications will begin immediately and will be accepted through October 18, 2021.

Ball State University is located in Muncie, Indiana, on an attractive campus 45 miles northeast of Indianapolis. Approximately 22,000 graduate and undergraduate students enroll in one of eight academic colleges that offer 120 undergraduate programs. We offer more than 140 master’s, doctoral, certificate, and specialist degrees, with many of them ranking among the best in the nation. We engage students in educational, research, and creative endeavors that empower our graduates to have fulfilling careers and meaningful lives enriched by lifelong learning and service, while we enhance the economic, environmental, and social vitality of our community, our state, and our world.

The Ball State way is rooted in the Beneficence Pledge – a commitment to excellence in teaching and scholarship, honesty and integrity, social responsibility, gratitude and valuing the intrinsic worth of each member of our community. Ball State students, faculty and staff are empowered in a culture that believes in them and demands they believe in themselves. They are partners in an innovative, immersive approach to education. They are supported by living and learning facilities that enable intellectual curiosity. We graduate scholars who are changing the world, and we’ve dedicated our University to do the same.

The university offers an excellent wellness program and extensive benefits offerings to include a generous paid time off package and paid parental leave.  For further information regarding benefits please visit:         

Ball State University is an Equal Opportunity/Affirmative Action employer that is strongly and actively committed to diversity within its community. Women, minorities, individuals with disabilities and protected veterans are strongly encouraged to apply. All qualified applicants will receive equal consideration for employment without regard to race, color, ethnicity, religion, sex, sexual orientation, gender identity, gender expression, national origin, age, disability, protected veteran status or any other legally protected status.

Job Categories: Full-Time. Job Types: Professional.

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